Are you thinking about selling some unwanted items on eBay but have no idea where to begin? Not to worry – we’ve compiled five of our top eCommerce tips for eBay…
1. Research other listings
One of the most important things you can do is research your item as it’s sold by other sellers. A lot of items go unsold on eBay because sellers are unrealistic with their starting price; you can gauge a general going rate simply by searching the product like any other buyer would. To better monitor competitor activity, we would recommend you take a look at Terapeak.
2. Take clear photos and be honest
It sounds obvious but your item’s photos will decide whether a buyer will even click on the listing. You’ll need to provide clear and attractive looking photos of your item but at the same time, be honest. If there’s a hole in the shirt, say so. If the DVD cover is damaged, say so. You’ll receive negative feedback if you don’t mention something that you should have (more info on this eBay guide).
3. Be friendly and informative in your listing
Your item description will need to be better than the hundreds of other Dirty Dancing DVDs for it to stand more chance of being sold. Be friendly, informative and helpful. Things such as multiple purchase postage discounts, links to your other items and asking people to get in touch if they have any questions go down a treat.
4. Communicate with your buyers
Thank the buyer for their swift payment and let them know when you’ve despatched the order. It can become repetitive if you’ve sold a lot of items but remember, your communication can be the difference between a four and a five star rating. For busy sellers, it may be a good idea to look at automated messaging software, such as Reply Manager).
5. Despatch the same day where possible
In a world where Amazon offers next day delivery, eBay buyers are becoming ever more reliant on a fast parcel delivery service. You’ll become more trusted in the eBay community if you’re swift with your postage, offer fair costs and pack the items with the correct protection. Nobody wants a bent record or a cracked vase!