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eCommerce Optimisation

GDPR compliance for eCommerce retailers

Expert article by Matthew Parker, Print and Procurement   On 25th May 2018, the data landscape will change   That is the date when GDPR legislation will apply throughout the EU. There will also be changes to the existing ePrivacy rules. These aren’t tweaks: these are major changes in the way that you manage your customer data. Compliancy will certainly become more onerous.   The rules have not yet been finalised....

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E-commerce shipping and payment solutions UK

The eCommerce market in the UK is immense in size, netting over £44bn in online sales in 2014 (according to the Centre for Retail Research), but it’s merely a fraction of the global online retail market.   Nearby Eurozone countries such as Germany, France, Spain, Italy and the Netherlands have netted £79.9bn in 2014, and expected to grow at much higher pace than the saturated UK...

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When you're designing your new eCommerce website it's important that you factor in customer usability as well as aesthetics. Of course you need to capture the attention of prospects, but once they've been tempted to browse your site, you should make it easy for them to take that next step and buy your products.   Think about your own experiences on eCommerce sites, what works for you...

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How to improve e-commerce conversion rate for ebay and amazon

Conversion rate (the percentage of visitors who become customers by placing an order) is a key performance indicator for any e-commerce website. Even the smallest change in this all important percentage can have a massive impact on the profitability of your website.   Here are five e-commerce tips for improving the conversion rate on your website:   1. Streamline the checkout process   Checkout processes are getting shorter and shorter. Look...

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