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Globally successful Shopify sellers first to integrate with Parcelhub

Shopify shipping app UK

Globally successful Shopify sellers first to integrate with Parcelhub


Watermans, a multichannel hair products retailer, is the first Shopify merchant to integrate with Parcelhub; a provider of bespoke eCommerce delivery management and customer support solutions.

With more than 400,000 merchants worldwide, Shopify is the latest addition to the Parcelhub integration suite. As with other integrations, it has shortened Watermans’ label production to a few clicks of a mouse, while retaining them full control over every shipment.
Founded by Matt and Gail Waterman in December 2014, the self-funded husband and wife team’s product range consists of GROWME® shampoo, CONDITIONME® conditioner and GROWPRO® pro hair vitamins. Originally selling purely via Amazon, Watermans have since introduced new eCommerce channels and marketplaces, including eBay, Groupon and their own eCommerce store, hosted on the popular Shopify platform.
Watermans have experienced 40% annual growth over the last three years, shipping over 500,000 bottles through purely online sales in 2016. They have also donated around £65,000 worth of stock to cancer patients since 2014.Shopify success stories UK

Ingredients of success

Gail has been a hair salon owner for over 20 years and suffered from hair loss problems; furthermore, Matt has suffered from male pattern baldness since a young age, which lead to the pair scouring the market for a solution:
“We experimented with lots of lotions and potions but the available online options all contained harmful chemical ingredients. Following extensive research, we developed a new formula using ancient hair growth and scalp healing ingredients that have been used by ancient civilisations over 3,000 years.”
Watermans trademarked their GROWMORE® Technology and launched their GROWME® product in 2016. Designed to stimulate hair re-growth, strengthen hair follicles, improve scalp circulation, help stop hair loss, repair scalp damage, grow hair fast and increase hair density, GROWME® has received rave reviews on Amazon, eBay, Groupon, their active Facebook community and their own website, in addition to numerous celebrity endorsements on Instagram.
Regularly featured in Vogue, Cosmopolitan, GQ, Esquire and many more major magazines, Watermans shampoo and conditioner has achieved Amazon best seller status for three consecutive years.
During peak periods, Watermans is currently shipping in excess of 1,000 items per day via Parcelhub and Amazon FBA, their most popular markets (in addition to the UK) being Taiwan, Australia, Saudi Arabia, Canada, USA and UAE.
Using the Parcelhub API, Watermans have linked their Shopify store to Parcelhub Web Despatch, allowing them to view any orders that have been paid for, or not yet fulfilled. The bespoke integration has also enabled Watermans to set up specific rules for domestic and international shipments.
Shopify label printer app

Powered by Parcelhub

In addition to being impressed with Parcelhub’s willingness to send developers to their site to build the Shopify shipping integration, Matt and Gail were won over by the cost savings on offer:
“Parcelhub’s ‘pooled volume discounts’ have saved us over 60% compared to our previous carriers. Not only that, prior to selecting Parcelhub we needed two members of staff to manually copy and paste customer address details, for every single order. Parcelhub’s Shopify integration means that now we can process orders and print labels effortlessly, at the click of a button. We don’t even need to log into our eBay store to check orders, as this can be controlled centrally via Parcelhub software.”
“Parcelhub are reliable, cost-effective and supportive. If a parcel goes missing, Parcelhub’s eCommerce customer service team is very proactive and contact the carrier immediately; they always keep us in the loop.”

About Parcelhub

Parcelhub is a multi-carrier shipping and eCommerce customer services solution. Flexible and scalable, it integrates seamlessly with marketplaces, eCommerce platforms, OMS and WMS systems, providing hundreds of multichannel retailers, global brands and wholesalers with one access point to 20+ carrier partners and 300+ services.
Shopify courier tracking UKDistributing more than 6 million parcels on its own carrier contracts every year, Parcelhub’s free multi-carrier shipping software grants hundreds of national and global businesses access to ‘pooled volume’​ discounted rates from its carefully selected range of carrier partners, including Yodel, Hermes, DPD, UK Mail, DHL, Whistl, UPS, DX, Parcelforce, CollectPlus, SkyNet, ArrowXL, Interpost, Panther Logistics, Direct Link and Palletforce. Dedicated proactive parcel management comes as standard.

Simon Wright

As SEO and Content Marketing Manager at the Whistl Group, Simon has over 10 years' experience in both B2B and B2C marketing, and as a result, offers a unique perspective on the pre- and post-checkout delivery experiences. Simon writes regularly for both the Parcelhub and Whistl blogs and is passionate about helping retailers make delivery their competitive advantage.

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