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The eCommerce market continues to grow this summer

e-commerce to drive logistics sector growth report

The eCommerce market continues to grow this summer

It’s good news for eCommerce businesses and sellers across the United Kingdom, as the most recent IMRG Capgemini e-Retail Sales Index shows that eCommerce industry grew by 12% year-on-year for July. This is coupled by the news that mobile sales continued to grow, this time by an astonishing 42%.

When broken down, this statistic shows which sectors of the eCommerce market are performing the best. For July, clothing eCommerce sales were up 18% on last year, with footwear and accessories also performing well. In addition, the electronics sector also experienced growth, showing a 5% increase on last year. What’s more, July had a higher conversion rate than any other month this year at 5.1%, and saw an average shopping basket of £78.
So, those are the facts, but let’s look a little closer at how this growth could have a real affect on eCommerce sellers across the UK.

Is this growth good for UK eCommerce merchants?

Any kind of growth is good news for eCommerce merchants across the United Kingdom. Growth means more sales, more expensive orders, and of course, growth for your business. However, the question that you need to be asking yourself is whether your business can handle this kind of growth long term. In addition, you need to consider how this kind of growth could impact upon your ability to fulfil your orders.

How will this kind of growth affect eCommerce fulfilment?

Clearly, if the eCommerce market continues to grow at this rate, many private UK based Amazon sellers and sellers using other eCommerce platforms are going to be experiencing an increase in orders, which of course will have a knock on effect on fulfilment practices. If you are receiving more orders than ever before and need help fulfilling them correctly and on time, you could look into outsourcing your eCommerce fulfilment to an external company, such as our sister company Mail Workshop. We can help you stay on top of your orders, and at the same time our services can give your business the room its needs to grow and expand.

Simon Wright

As SEO and Content Marketing Manager at the Whistl Group, Simon has over 10 years' experience in both B2B and B2C marketing, and as a result, offers a unique perspective on the pre- and post-checkout delivery experiences. Simon writes regularly for both the Parcelhub and Whistl blogs and is passionate about helping retailers make delivery their competitive advantage.

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